How much does a website for tradespeople cost?

Our websites are fixed-price and start at **£477** for a Starter site, **£1,170** for Growth and **£2,370** for Complete. SEO and redesigns are quoted per project. There's no hourly billing, so you know the full cost before we begin.

How long does it take to build?

Most sites go live in **three to six weeks**, depending on how quickly you can send us photos and details. Every build includes a simple admin panel and 30 days of aftercare once you're live.

Will a new website guarantee me more leads?

No honest agency can promise you specific rankings or a set number of enquiries. What we can do is build a fast, trustworthy site that shows up in local searches and makes it easy to get in touch — the things that reliably bring more work over time.

Do I have to pay someone every month to keep it running?

Not necessarily. You own your site, domain and data outright, so there's no lock-in. If you'd rather not worry about updates, backups and hosting, our [care plans](/services/care-plans) start at £27 a month, but they're entirely optional.

Resources / Websites

How Tradespeople Can Get More Leads From Their Website

By Mohammad Javad Samadi·14 February 2026·6 min read

You've probably already got a website. The real question is whether it's bringing you work or just sitting there like a business card nobody reads. For most trades — from plumbers and electricians to roofers and joiners — the site looks perfectly fine, yet the phone stays quiet. Learning how tradespeople can get more leads from their website comes down to a handful of practical fixes, not an expensive rebuild or a clever marketing trick.

Someone searching for an emergency plumber in Leeds or a reliable sparky in Bristol makes their decision in seconds. They're on their phone, they're in a hurry, and they'll ring whoever makes it easiest. The changes below are the ones that reliably turn that visitor into a booked job.

Make it effortless to get in touch

The biggest leak in most trade websites is a phone number that's hard to find. If a customer has to hunt for it, they've already tapped back to Google and rung the next firm on the list. Your number should sit top-right on every page and be tappable on a mobile, because most local searches happen on a phone with one thumb.

Give people more than one way to reach you, and never force them through a twenty-field form. A short enquiry box — name, number, postcode, what's wrong — alongside a call or WhatsApp button covers almost everyone. A website built around getting enquiries treats that contact step as the main event, not something buried on a separate page.

Get found when people search for your trade

You could have the tidiest site in the county, but if it doesn't appear when someone types 'electrician near me', it can't win you the job. This is where local SEO earns its keep. Claim and fully complete your Google Business Profile, keep your business name, address and phone number identical everywhere they appear online, and gather reviews steadily rather than in one big rush.

Getting the basics right here often does more for a small trade business than any paid advertising. If you'd rather not wrestle with it yourself, our local SEO service handles the profile, the pages and the technical bits that help Google trust your site.

Build a page for every job and every town

A single 'services' page trying to cover boiler repairs, bathroom fits and emergency call-outs across three counties will struggle to rank for any of them. Google likes specifics, and so does a worried customer at eight in the evening. Give each core service its own page and, where it makes sense, a page for each main town or area you cover — written properly, not the same paragraph with the place name swapped in. That's how you show up for 'boiler repair in Stockport' rather than hoping a generic homepage does the work.

On a phone, speed beats looks

Most of your customers are searching one-handed, sometimes standing over a leak. If your homepage takes five seconds to load, a good number of them are gone before they've even seen your name. Big background videos and heavy image sliders look impressive on a designer's monitor and quietly cost you work in the real world.

Keep pages light, compress your photos, and check that every button works with a thumb. A site that loads quickly and reads cleanly on a small screen will out-earn a prettier one that stutters, every time.

Earn trust before the phone rings

People are naturally wary of letting a stranger into their home. Your website's real job is to answer one quiet question — 'can I trust this person?' — before they ever pick up the phone. A few honest signals do that better than any amount of polished design:

→Real photos of your own jobs — a genuine before-and-after beats a stock image every time.

→Actual reviews from Google or Checkatrade shown on the page, not just a logo linking away.

→Trade accreditations such as Gas Safe, NICEIC or NAPIT, displayed where people can see them.

→A short, human line about who you are, how long you've been going and the areas you cover.

→Some pricing guidance, even a simple 'from' figure, so enquiries arrive already half-sold.

“A visitor who trusts you before they ring is a warmer lead than any paid advert can buy.”

How tradespeople can get more leads from their website

Put it together and the pattern is simple: make it fast, make it obvious, and make it trustworthy. Here's a quick checklist to hold your own site against:

None of this needs a huge budget. Our fixed-price website packages start at £477, so you know the full cost before anything begins, and you own the site, domain and content outright with no lock-in. If you'd like to know what's quietly losing you jobs right now, book a free teardown and we'll send you a short screen-recorded walkthrough of your current site.

→Loads in under three seconds on a mobile — impatient customers won't wait around.

→Phone number and a call button visible without scrolling.

→A clear headline saying exactly what you do and where you do it.

→Separate service and location pages that match how people actually search.

→Proof — photos, reviews and accreditations — near the top and throughout.

→One obvious next step on every page: call, message or fill in the form.

Key takeaways

✓Most trade websites lose leads because the phone number is hard to find and the site is slow on a mobile.
✓Separate service and location pages help you show up when people search for your trade nearby.
✓Real photos, genuine reviews and trade accreditations win more jobs than slick design ever will.
✓You don't need a big budget — small fixes to contact, speed and trust move the needle most.